Don’t get too steamed up right now! Likes on Facebook heavily influence how the material is prioritized in users’ news feeds. Organic reach is no longer viable. Since 2016, Facebook has de-emphasized it as a ranking component in the Newsfeed. So, how can you compete with the daily barrage of articles, advertising, and shared content that floods … [Read more...]
Five Times Facebook Copied Its Rivals
Facebook is not the beginning and end of the internet, but we sometimes wonder whether CEO Mark Zuckerberg would like it to be. His company, which started as a social media brand, has come a long way from its ‘stay in touch with your former college and university friends’ beginnings. It’s now one of the biggest tech companies on the planet and generates so … [Read more...]
Five Times Facebook Copied Its Rivals
Facebook is not the beginning and end of the internet, but we sometimes wonder whether CEO Mark Zuckerberg would like it to be. His company, which started as a social media brand, has come a long way from its ‘stay in touch with your former college and university friends’ beginnings. It’s now one of the biggest tech companies on the planet and generates so … [Read more...]
How Facebook Is Still Mining Your Data
Unless you spent all of 2018 in a remote and distant location, you’ll be aware that it was a very bad year for Facebook. They had the Cambridge Analytica scandal to deal with, CEO Mark Zuckerberg found himself up before Congress providing testimony. And that’s before we even get into the cut and thrust of the enormous controversy about how they’ve handled the … [Read more...]