The first question that arises to your mind is, why should your business have a social media presence? The answer is quite obvious- your competitors, your customers, and your target audience are there on social media. Besides this, around 2.7 billion people are using Facebook only. What about …
As social media has become more popular and people have become more used to getting their information as quickly as possible, the use of videos in companies’ digital marketing strategies has increased tenfold. In 2020, 92% of all marketers say that video marketing is an important part of their overall strategy. …
The problem with marketing on social media is that everybody tends to follow the same strategy. From paying for advert placement to using keywords to reach your ideal audience, the fact that all of your competitors are doing the same things as you means that all too often, success has nothing to do with the […]
Most of the marketing efforts of businesses done today are already geared toward social media platforms. This includes but are not limited to Facebook, Instagram, Pinterest, LinkedIn, Twitter, YouTube, and so much more. It is a huge and essential chunk of having effective digital marketing strategies to reach out to your audience because well, most […]